FDIC Updates FAQs on Bank Signage and Advertising Showing FDIC Logo and Insured Status

The FDIC has issued an updated list of frequently asked questions (FAQs) regarding regulations governing banks’ advertising and signage showing the FDIC logo and statements concerning FDIC insurance.

In January 2026, the FDIC promulgated a final rule on “Official Signs and Advertising Requirements, False Advertising, Misrepresentation of Insured Status, and Misuse of the FDIC’s Name or Logo.”  The rule updates the agency’s regulations governing how banks must present the FDIC logo and other information related to FDIC insurance in signage and advertising.  The amended rules went into effect in March 2026 and have a compliance deadline of April 1, 2027.

The FDIC has now issued updated FAQs to assist banks in complying with the revised regulations.  Areas of key changes include:

• How to display FDIC signage and information digitally (e.g., on web pages, apps, and ATM screens), including requirements for placement and prominence;

• Providing information which differentiates between the bank’s products and services that are FDIC insured versus those that are not insured;

• Linking to third-party websites and providing information on third-party products and services which are not FDIC insured; and

• Translating FDIC-related signage and information into languages other than English.

The new FAQs also include minor edits for clarity and remove information which is outdated or superseded.